AURORA, OH (June 17, 2010) — The riders4helmets campaign operated by helmet advocate Jeri Bryant and supported by SUCCEED®, has organized a National Helmet Awareness Day endorsed by the United States Equestrian Federation, to be held on July 10th, 2010. riders4helmets has teamed up with leading helmet manufacturers to offer discounts on helmets to equestrians via participating retailers Nationwide on this day. Helmet brands that are to be included in the promotion to date include: Troxel, Charles Owen, GPA and Aegis (Devon-Aire). Visit www.riders4helmets.com to locate a participating retailer near you.
An official event to celebrate National Helmet Awareness Day will be held at the Kentucky Horse Park, Lexington, KY that will be a fun-filled educational event, featuring experts in safety and leading equestrians. More details will be announced on this shortly.
-continued on www.riders4helmets.com
##30##
